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Civil Rights Groups Unite Against Media Consolidation

Posted November 5th, 2007 by Craig Aaron

Twenty-one national civil rights groups added their voices to the growing chorus calling on the Federal Communications Commission to deal with its shameful history of failing to address the crisis in minority broadcast ownership.

In a Nov. 1 letter, groups including the National Hispanic Media Coalition, Urban League, National Council of La Raza, Rainbow PUSH and the League of United Latin American Citizens, called on FCC chairman Kevin Martin to create an independent minority ownership task force before moving forward with any new media ownership rules.

Media consolidation threatens the future of minority ownership. Studies conducted by Free Press have found that the FCC has never conducted an accurate count on the number of minority and female owners. How can the FCC move forward with issuing new rules when it does not know their impact on minority ownership?

Those same studies showed that minority owners are less likely to be found in more concentrated markets. But Chairman Martin doesn’t seem to care. He’s pushing forward with his plans to issue new rules by Dec. 18 that will result in greater consolidation, further placing the future of minority ownership in jeopardy.

The full text of the letter is below:

The Honorable Kevin J. Martin
Chairman
Federal Communications Commission
445 12th Street, SW
Washington, DC 20554

Dear Chairman Martin:

We are writing to call on the Federal Communications Commission to address the issue of minority ownership. Assembled together here as leaders of minority communities speaking with one voice, we request the creation of an independent task force to conduct a specific inquiry into the impact of market concentration on female and minority ownership before moving forward with issuing any new ownership rules for broadcast media. On its face, the Commission’s movement toward eliminating media ownership limits appears to severely undercut its statutory and moral obligation to promote minority ownership of broadcast stations. The failure of the FCC to even acknowledge this contradiction is deeply troubling, and this letter is intended to highlight the problem and propose a course of action.

We appreciate that you are open to the idea of creating a task force to thoroughly study the policy goal of promoting minority ownership of broadcast stations. But we are alarmed by recent reports indicating that you will not wait until the work of such a task force is completed before issuing new rules that may permit further media consolidation. This is not acceptable. An uninformed rush to eliminate ownership limits may set back the expansion of minority ownership by a generation and leave us little recourse.

The Commission already labors under a credibility deficit on this issue. Minority ownership is in crisis precisely because the FCC has long neglected to consider the issue as a critical public policy goal. The frustration is not limited to our community. The U.S. Third Circuit Court of Appeals admonished the FCC for failing to address the issue of minority ownership. The available evidence indicates cause for deep concern. According to the best available independent research—which, unfortunately, has never been duplicated by the Commission—women and minorities own broadcast stations at roughly one-tenth the level of their representation in the population. This statistic should have set off alarm bells long ago. We simply cannot understand how this is not a top priority for your agency.

Yet for many years, the FCC has failed in its responsibility to examine or address the impact of market consolidation on communities of color and broadcasters of color. The Commission has never even managed to conduct an accurate count of its own data on the race and gender characteristics of licensees to determine the true number of women and minority owners. Economists hired this year by the Commission to study the problem were unable to do so because the data provided to them was unusable. They wrote: “The data currently being collected by the FCC is extremely crude and subject to a large enough degree of measurement error to render it essentially useless for any serious analysis.” Without this information, it is impossible to have an adequate understanding of how different policies governing media ownership in general would impact minority ownership specifically.

We call upon the FCC to elevate its commitment to the promotion of minority ownership. The Commission should create a task force on the issue which would, at the very least, conduct the simple steps that the agency has inexplicably failed to accomplish to date. First, the task force should ensure that an accurate accounting of the FCC’s data is conducted on the actual number of minority and female broadcast station owners. Second, the task force should perform an analysis on this accurate data set to determine the likely impact of policies which permit further media consolidation, policies which tighten ownership limits, and policies which may offer incentives for expanding minority ownership. Only when the work of this task force is completed should the FCC move forward with any changes to the rules governing media ownership. Only when it is well armed with the facts and analysis provided by this task force can the Commission expect to determine the appropriate policies which will further the goal of increasing minority broadcast ownership.

The legacy of race and gender discrimination in the broadcast industry is a disgraceful reality in America today. It is not a problem that will be solved quickly or easily. But we must take the first step by truly understanding the nature and scope of our present crisis. History will not excuse ignorance as a justification for policies that further depress the level of minority ownership. We ask that the Commission take adequate steps to ensure that it makes the right choices to reach a long overdue justice on the issue of minority ownership in the broadcast media.

Most sincerely,

Rainbow PUSH

National Hispanic Media Coalition

National Council of La Raza

Asian American Justice Center

Hip Hop Caucus

National Congress of Black Women

Native Public Media

National Institute for Latino Policy

Urban League

Industry Ears

League of United Latin American Citizens

Mexican American Legal Defense and Educational Fund

National Association of Hispanic Journalists

Independent Spanish Broadcasters Association

Black Leadership Forum

Cuban American National Council

Latino Literacy Now

National Association of Hispanic Publications

National Association of Latino Independent Producers

Latino Gerontological Center

National Coalition on Black Civic Participation

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One Response to “Civil Rights Groups Unite Against Media Consolidation”

  1. thronge Says:

    their is no Media consolidation. Its all free choice! If you don’t like it don’t listen, its that simple.
    Sounds to me like you want something given to you, because your ideas are not what the masses want to hear. If you really want some of the air waves then you need to appeal to the listeners, its not up to government to put you in. Thats socialism, and we are not a socialistic society. We are Capitalist, and it may not be perfect but its the best bet for the free human race.

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